Get found when
customers are searching.
Google Search Ads put your business at the top of results the moment someone searches for exactly what you offer. We build and manage campaigns that drive real enquiries — not just clicks — for Newcastle businesses and clients across Australia.
For businesses where every lead counts.
- ✓ Tradies and local service businesses — plumbers, builders, electricians, landscapers
- ✓ Healthcare and allied health practices growing their patient base
- ✓ NDIS and disability service providers targeting high-intent search
- ✓ Professional services — consultants, accountants, law firms
- ✓ E-commerce stores looking to compete on Google Shopping
- ✓ Businesses that have tried Google Ads before and didn’t see results
Every campaign includes:
Built to convert from the first week.
Most campaigns fail because of poor structure, not poor budgets. Here’s our process.
We audit your account or competitor landscape, identify your best keywords, and set a cost-per-lead target before building anything.
Campaigns built with tight ad groups, conversion tracking, call tracking, and a negative keyword list from day one.
Campaigns go live and we monitor daily in the first two weeks, adjusting bids, pausing underperformers, and feeding the algorithm quality data.
Monthly A/B testing on copy, bid strategy adjustments, and ongoing negative keyword expansion. Performance compounds over time.
Transparent, no-surprise pricing.
Three options depending on where you’re at. All prices exclude GST and ad spend.
- ✓ 1 campaign, up to 4 ad groups
- ✓ Keyword research + negative list
- ✓ RSA copy — 3 headlines, 2 descriptions
- ✓ GA4 + conversion tracking setup
- ✓ 2-week post-launch support
- ✓ Up to 2 active campaigns
- ✓ Full setup + ongoing management
- ✓ Weekly bid and performance checks
- ✓ Monthly ad copy A/B testing
- ✓ Negative keyword expansion monthly
- ✓ Monthly results snapshot report
- ✓ Up to 4 campaigns
- ✓ Everything in Monthly +
- ✓ Performance Max campaigns
- ✓ Remarketing + display campaigns
- ✓ Landing page recommendations + CRO
- ✓ Monthly strategy call with Lachlan
Common questions
Everything you need to know before getting started with Google Ads.
Most clients start receiving leads within the first week of launch. The first 2–4 weeks is a learning phase where we optimise based on real data. By month 2, you’ll have a clear picture of your cost-per-lead and which keywords are driving the best results.
We recommend a minimum of $1,000–$1,500/month in ad spend for local service businesses. This gives the algorithm enough data to optimise effectively and generates meaningful lead volume. For competitive niches or multiple locations, $2,000–$4,000/month produces stronger results. Ad spend is paid directly to Google — it’s separate from our management fee.
This is the most common situation we see. Usually the issue is poor campaign structure, broad match keywords burning budget on irrelevant searches, or missing conversion tracking so the algorithm can’t learn. We’ll audit your previous account, identify what went wrong, and rebuild it correctly from the ground up.
Landing page design is not included in our Google Ads packages but we can build one separately from $800. We’ll always give you specific recommendations on what your existing landing pages need to improve conversion rate — this is included in every management package.
Yes — always. Your Google Ads account, GA4, and Search Console are all set up under your ownership from day one. We access your account through a Manager (MCC) account with appropriate permissions. If you leave, you keep everything — campaign history, quality scores, conversion data, and audiences. We never hold your data hostage.
Ready to get your phone
ringing with Google Ads?
Book a free 30-minute strategy call. We’ll audit your current Google Ads setup or competitor landscape and show you exactly what a well-built campaign looks like for your business.